Today, OpenTable is excited to announce an integration with Instagram’s actions product. People come to Instagram to visually discover products and services, with over 200 million Instagrammers visiting a business profile each day. Following this discovery, Instagrammers are often inspired to take action, which OpenTable integration will now make a seamless experience.
Scott Jampol, SVP of Marketing at OpenTable, says, “We’re excited that this new integration allows our restaurant partners to tap into Instagram’s vibrant community and connect with the diners who are most likely to be their future guests.”
Starting today, the feature is available for select US restaurants and will expand to all eligible restaurants over the next few weeks. [Read more…]