February 14th was a day to remember at OpenTable. This Valentine’s Day we seated more than two million diners across the globe and captured our highest volume in company history. To mark this milestone, we’re excited to share a few fun facts around Valentine’s Day dining.
OpenTable reviews are treasure troves of feedback, both positive and negative. Reviewers often pour their feelings into thoughtful 2,000-word responses, covering every aspect of the dining experience — and as a result, they become an important source of insight for our guests and restaurants alike.
Our data science team digs even deeper. They “mine” reviews, singling out a single theme and looking for the words most often associated with each one. Then they create word clouds that show an at-a-glance view of what reviewers are saying overall, aggregating content from individual reviews to show how important each word is in relation to the topic at hand. (For more information on how these topics are learned from free text reviews, see this article on our tech blog.)
Valentine’s Day is one of the most popular dining days of the year and the subject of countless OpenTable reviews. Data Scientist Sudeep Das mined OpenTable reviews to find out what makes an experience worthy of a 1-star or 5-star ranking — read on, and learn how to delight diners this Valentine’s Day.
With 2014 coming to a close, we asked our data team for a review of the year in dining: what days drove the most covers, and which times were slowest for restaurants. Here’s a snapshot of how, when and where diners in the United States celebrated this year.
Our mission at OpenTable is simple: to power great dining experiences. That means giving restaurants the tools they need to succeed in managing their books, and making it easy for diners to find and book tables for every occasion.
We’re proud to partner with the best restaurants in the industry — and thanks to them, we’ve learned a few things over the years. Now, we want to share that knowledge and start new conversations within the restaurant community about what it takes to run a restaurant successfully as a business, from hiring great staff and tracking food cost to building an international restaurant empire.